Check the existing fan permission first, then decide whether you need a commercial license.
Do I need permission? Usually no
- Fan works covered by the Fan Content Guidelines, unofficial wikis, streams, recordings, guides, screenshot videos, reviews, commentary, and news reporting.
- Ordinary platform ad revenue, tips, and memberships allowed by those Guidelines; reposting public website content under the existing Terms.
- Fair use, quotation, and other lawful uses permitted by applicable law.
Written permission is usually needed
- Mass-produced merchandise, brand collaborations, paid exhibitions, corporate marketing, commercial packaging, paid digital asset packs, and officially licensed goods.
- Goods whose main value is DAWNBLOOM IP, or paid services offered under the DAWNBLOOM brand.
- Enterprise commercial use of official characters, logos, or art, or a claim of official partnership or authorization.
Outside ordinary licensing
- Pirated or cracked clients, private servers, cheats, cheating tools, and tools that bypass payment or account security.
- Selling or redistributing source code, leaking internal data, selling unreleased assets, or commercially using unlawfully obtained data.
What to include in a request
Provide the applicant’s or organization’s name, contact person and details, project summary, DAWNBLOOM content to be used, intended use, online or offline channels, countries or regions, planned dates, whether it earns revenue, expected quantity, illustrative images, and requested scope.
Do not submit unrelated sensitive identity documents with an initial request. If a contract requires identity verification, we will address it through the formal business process.
When a license takes effect
Submitting a request, receiving an ordinary support reply, or receiving a like, comment, follow, save, or repost is not a commercial license. Neither receipt nor silence is consent.
Where written permission is required, it takes effect only through explicit written confirmation via an official channel identifying the licensee, scope, term, and purpose. Permission for one use does not extend to other works, platforms, territories, periods, or products.